Key Insights
The European data center storage market, valued at €19.80 billion in 2025, is projected to experience robust growth, driven by the increasing adoption of cloud computing, big data analytics, and the Internet of Things (IoT). The market's Compound Annual Growth Rate (CAGR) of 6.60% from 2025 to 2033 indicates a significant expansion, fueled by the rising demand for data storage solutions across various sectors. Key drivers include the need for enhanced data security, disaster recovery solutions, and improved business continuity. The BFSI, IT & Telecommunication, and Government sectors are leading adopters, driving significant demand for advanced storage technologies like All-Flash Storage and Hybrid Storage. Growth is further spurred by the increasing preference for Network Attached Storage (NAS) and Storage Area Networks (SAN) for their scalability and reliability. While the market faces potential restraints such as the high initial investment costs associated with data center infrastructure upgrades and the complexity of managing diverse storage systems, the overall market trajectory remains positive. Germany, the United Kingdom, and France represent the largest national markets within Europe, benefiting from substantial investments in digital infrastructure and robust technological advancements.
Geographic expansion and diversification are key strategic considerations for vendors. The market's segmentation by storage technology and type reflects a continuous shift towards advanced, higher-performing solutions. Competition among established players like Dell, NetApp, and Hewlett Packard Enterprise, alongside emerging innovators, is intense, leading to continuous improvements in storage capacity, performance, and cost-efficiency. Furthermore, the growing emphasis on data sovereignty and compliance regulations within various European countries presents both challenges and opportunities for vendors to tailor their offerings to meet specific regional needs. The ongoing integration of artificial intelligence (AI) and machine learning (ML) into data center storage management systems is set to further revolutionize the market's capabilities and efficiency in the coming years.

Europe Data Center Storage Market: A Comprehensive Report (2019-2033)
This in-depth report provides a comprehensive analysis of the Europe Data Center Storage Market, offering invaluable insights for industry professionals, investors, and strategic decision-makers. The study covers the period from 2019 to 2033, with 2025 serving as the base and estimated year. The report meticulously segments the market by end-user (IT & Telecommunication, BFSI, Government, Media & Entertainment, Other End Users), country (France, United Kingdom, Sweden, Austria, Belgium, Germany, Ireland, Italy, Norway, Poland, Spain, Switzerland, Netherlands, Denmark), storage technology (Network Attached Storage (NAS), Storage Area Network (SAN), Direct Attached Storage (DAS), Other Technologies), and storage type (Traditional Storage, All-Flash Storage, Hybrid Storage). Key players analyzed include Infinidat Ltd, Lenovo Group Limited, Nutanix Inc, Hewlett Packard Enterprise, Zadara Inc, Fujitsu Limited, Dell Inc, KIOXIA Europe GmbH, NetApp Inc, Kingston Technology Company Inc, Huawei Technologies Co Ltd, Oracle Corporation, Commvault Systems Inc, Pure Storage Inc, and Hitachi Vantara LLC. The market size is presented in million units.
Europe Data Center Storage Market Dynamics & Structure
The Europe Data Center Storage market is characterized by a moderately concentrated landscape with a few dominant players holding significant market share. Technological innovation, particularly in areas like all-flash storage and NVMe, is a major driver of growth. Stringent data privacy regulations (GDPR, etc.) and increasing cybersecurity concerns influence market dynamics. The market witnesses constant innovation, with new technologies like software-defined storage challenging traditional approaches. Mergers and acquisitions are relatively frequent, with larger players acquiring smaller, specialized companies to expand their product portfolios and market reach.
- Market Concentration: The top 5 players hold approximately xx% of the market share in 2025.
- Technological Innovation: Significant investments in R&D are driving advancements in areas like AI-powered data management and edge computing.
- Regulatory Landscape: GDPR and other regulations are shaping data storage practices and driving demand for compliant solutions.
- Competitive Substitutes: Cloud storage services pose a significant competitive challenge to on-premise data center storage.
- M&A Activity: The number of M&A deals in the sector averaged xx per year between 2019 and 2024.
- Innovation Barriers: High initial investment costs and complexities in integration can impede the adoption of newer technologies.
Europe Data Center Storage Market Growth Trends & Insights
The European Data Center Storage market is experiencing robust growth, driven by the increasing volume of data generated across various sectors and the need for efficient, reliable storage solutions. The market size is projected to reach xx million units by 2033, exhibiting a CAGR of xx% during the forecast period (2025-2033). The adoption rate of All-Flash storage is accelerating, driven by its superior performance compared to traditional storage. Consumer behavior is shifting towards cloud-based solutions for data backup and disaster recovery. Technological disruptions, particularly the rise of AI and IoT, are creating new opportunities and challenges for storage providers. Market penetration of hybrid cloud storage is growing steadily as organizations seek a balanced approach to on-premises and cloud-based solutions.

Dominant Regions, Countries, or Segments in Europe Data Center Storage Market
Germany, the United Kingdom, and France are the leading countries in the European Data Center Storage market, contributing to a significant portion of the overall market size. The IT & Telecommunication sector exhibits the highest growth rate, driven by the expanding digital infrastructure and increasing data traffic. All-Flash storage is rapidly gaining traction due to its improved performance and cost-effectiveness in the long run.
- Leading Regions: Germany, UK, France
- Key Drivers (Germany): Strong digital economy, robust IT infrastructure.
- Key Drivers (UK): Large financial sector, high concentration of data centers.
- Key Drivers (France): Government initiatives to promote digitalization.
- Dominant End-User Segment: IT & Telecommunication (xx% market share in 2025).
- Fastest-Growing Storage Technology: All-Flash Storage (xx% CAGR during 2025-2033).
Europe Data Center Storage Market Product Landscape
The market offers a diverse range of storage solutions, including traditional disk-based systems, all-flash arrays, and hybrid storage options. Product innovation focuses on improved performance, scalability, and data management capabilities. Unique selling propositions include features like data deduplication, compression, and advanced security protocols. Technological advancements in areas like NVMe and composable infrastructure are shaping the future of data center storage.
Key Drivers, Barriers & Challenges in Europe Data Center Storage Market
Key Drivers:
- Growing data volumes across all sectors.
- Increasing adoption of cloud computing and virtualization.
- Stringent data security and compliance regulations.
- Demand for high-performance computing (HPC) solutions.
Key Challenges:
- High initial investment costs for advanced storage technologies.
- Complexity of managing and integrating diverse storage systems.
- Concerns about data security and privacy breaches.
- Competition from cloud-based storage providers.
Emerging Opportunities in Europe Data Center Storage Market
- Growth of edge computing and IoT applications will increase the demand for distributed storage solutions.
- The rise of AI and machine learning will create opportunities for specialized storage optimized for data analytics.
- There's significant potential for growth in the adoption of sustainable storage solutions with reduced energy consumption.
Growth Accelerators in the Europe Data Center Storage Market Industry
Technological advancements like NVMe and composable infrastructure are significantly enhancing storage performance and efficiency. Strategic partnerships between storage providers and cloud service providers are facilitating seamless integration of on-premise and cloud-based storage. Market expansion strategies, focusing on untapped markets in Eastern Europe and expanding into specific verticals like healthcare and education, represent further growth potential.
Key Players Shaping the Europe Data Center Storage Market Market
- Infinidat Ltd
- Lenovo Group Limited
- Nutanix Inc
- Hewlett Packard Enterprise
- Zadara Inc
- Fujitsu Limited
- Dell Inc
- KIOXIA Europe GmbH
- NetApp Inc
- Kingston Technology Company Inc
- Huawei Technologies Co Ltd
- Oracle Corporation
- Commvault Systems Inc
- Pure Storage Inc
- Hitachi Vantara LLC
Notable Milestones in Europe Data Center Storage Market Sector
- June 2023: Huawei Technologies Co. Ltd. launched its F2F2X data center infrastructure architecture, targeting financial institutions.
- April 2023: Hewlett Packard Enterprise announced new data services enhancing file, block, disaster recovery, and backup capabilities.
In-Depth Europe Data Center Storage Market Outlook
The European Data Center Storage market is poised for continued strong growth, driven by technological innovation, increasing data volumes, and the rising adoption of cloud and hybrid cloud solutions. Strategic opportunities lie in developing specialized storage solutions for emerging technologies like AI and IoT, and expanding into underserved markets. Companies focusing on data security, compliance, and sustainability will be best positioned to capitalize on future growth.
Europe Data Center Storage Market Segmentation
-
1. Storage Technology
- 1.1. Network Attached Storage (NAS)
- 1.2. Storage Area Network (SAN)
- 1.3. Direct Attached Storage (DAS)
- 1.4. Other Technologies
-
2. Storage Type
- 2.1. Traditional Storage
- 2.2. All-Flash Storage
- 2.3. Hybrid Storage
-
3. End User
- 3.1. IT & Telecommunication
- 3.2. BFSI
- 3.3. Government
- 3.4. Media & Entertainment
- 3.5. Other End Users
Europe Data Center Storage Market Segmentation By Geography
-
1. Europe
- 1.1. United Kingdom
- 1.2. Germany
- 1.3. France
- 1.4. Italy
- 1.5. Spain
- 1.6. Netherlands
- 1.7. Belgium
- 1.8. Sweden
- 1.9. Norway
- 1.10. Poland
- 1.11. Denmark

Europe Data Center Storage Market REPORT HIGHLIGHTS
Aspects | Details |
---|---|
Study Period | 2019-2033 |
Base Year | 2024 |
Estimated Year | 2025 |
Forecast Period | 2025-2033 |
Historical Period | 2019-2024 |
Growth Rate | CAGR of 6.60% from 2019-2033 |
Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1. Growing Digitalization and Emergence of Data-centric Applications; Rising Cloud Applications Among End Users
- 3.3. Market Restrains
- 3.3.1. Compatibility and Optimum Storage Performance Issues
- 3.4. Market Trends
- 3.4.1. IT and Telecom to Hold Significant Share
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. Europe Data Center Storage Market Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by Storage Technology
- 5.1.1. Network Attached Storage (NAS)
- 5.1.2. Storage Area Network (SAN)
- 5.1.3. Direct Attached Storage (DAS)
- 5.1.4. Other Technologies
- 5.2. Market Analysis, Insights and Forecast - by Storage Type
- 5.2.1. Traditional Storage
- 5.2.2. All-Flash Storage
- 5.2.3. Hybrid Storage
- 5.3. Market Analysis, Insights and Forecast - by End User
- 5.3.1. IT & Telecommunication
- 5.3.2. BFSI
- 5.3.3. Government
- 5.3.4. Media & Entertainment
- 5.3.5. Other End Users
- 5.4. Market Analysis, Insights and Forecast - by Region
- 5.4.1. Europe
- 5.1. Market Analysis, Insights and Forecast - by Storage Technology
- 6. Germany Europe Data Center Storage Market Analysis, Insights and Forecast, 2019-2031
- 7. France Europe Data Center Storage Market Analysis, Insights and Forecast, 2019-2031
- 8. Italy Europe Data Center Storage Market Analysis, Insights and Forecast, 2019-2031
- 9. United Kingdom Europe Data Center Storage Market Analysis, Insights and Forecast, 2019-2031
- 10. Netherlands Europe Data Center Storage Market Analysis, Insights and Forecast, 2019-2031
- 11. Sweden Europe Data Center Storage Market Analysis, Insights and Forecast, 2019-2031
- 12. Rest of Europe Europe Data Center Storage Market Analysis, Insights and Forecast, 2019-2031
- 13. Competitive Analysis
- 13.1. Market Share Analysis 2024
- 13.2. Company Profiles
- 13.2.1 Infinidat Ltd
- 13.2.1.1. Overview
- 13.2.1.2. Products
- 13.2.1.3. SWOT Analysis
- 13.2.1.4. Recent Developments
- 13.2.1.5. Financials (Based on Availability)
- 13.2.2 Lenovo Group Limited
- 13.2.2.1. Overview
- 13.2.2.2. Products
- 13.2.2.3. SWOT Analysis
- 13.2.2.4. Recent Developments
- 13.2.2.5. Financials (Based on Availability)
- 13.2.3 Nutanix Inc
- 13.2.3.1. Overview
- 13.2.3.2. Products
- 13.2.3.3. SWOT Analysis
- 13.2.3.4. Recent Developments
- 13.2.3.5. Financials (Based on Availability)
- 13.2.4 Hewlett Packard Enterprise
- 13.2.4.1. Overview
- 13.2.4.2. Products
- 13.2.4.3. SWOT Analysis
- 13.2.4.4. Recent Developments
- 13.2.4.5. Financials (Based on Availability)
- 13.2.5 Zadara Inc
- 13.2.5.1. Overview
- 13.2.5.2. Products
- 13.2.5.3. SWOT Analysis
- 13.2.5.4. Recent Developments
- 13.2.5.5. Financials (Based on Availability)
- 13.2.6 Fujitsu Limited
- 13.2.6.1. Overview
- 13.2.6.2. Products
- 13.2.6.3. SWOT Analysis
- 13.2.6.4. Recent Developments
- 13.2.6.5. Financials (Based on Availability)
- 13.2.7 Dell Inc
- 13.2.7.1. Overview
- 13.2.7.2. Products
- 13.2.7.3. SWOT Analysis
- 13.2.7.4. Recent Developments
- 13.2.7.5. Financials (Based on Availability)
- 13.2.8 KIOXIA Europe GmbH
- 13.2.8.1. Overview
- 13.2.8.2. Products
- 13.2.8.3. SWOT Analysis
- 13.2.8.4. Recent Developments
- 13.2.8.5. Financials (Based on Availability)
- 13.2.9 NetApp Inc
- 13.2.9.1. Overview
- 13.2.9.2. Products
- 13.2.9.3. SWOT Analysis
- 13.2.9.4. Recent Developments
- 13.2.9.5. Financials (Based on Availability)
- 13.2.10 Kingston Technology Company Inc
- 13.2.10.1. Overview
- 13.2.10.2. Products
- 13.2.10.3. SWOT Analysis
- 13.2.10.4. Recent Developments
- 13.2.10.5. Financials (Based on Availability)
- 13.2.11 Huawei Technologies Co Ltd
- 13.2.11.1. Overview
- 13.2.11.2. Products
- 13.2.11.3. SWOT Analysis
- 13.2.11.4. Recent Developments
- 13.2.11.5. Financials (Based on Availability)
- 13.2.12 Oracle Corporation
- 13.2.12.1. Overview
- 13.2.12.2. Products
- 13.2.12.3. SWOT Analysis
- 13.2.12.4. Recent Developments
- 13.2.12.5. Financials (Based on Availability)
- 13.2.13 Commvault Systems Inc
- 13.2.13.1. Overview
- 13.2.13.2. Products
- 13.2.13.3. SWOT Analysis
- 13.2.13.4. Recent Developments
- 13.2.13.5. Financials (Based on Availability)
- 13.2.14 Pure Storage Inc
- 13.2.14.1. Overview
- 13.2.14.2. Products
- 13.2.14.3. SWOT Analysis
- 13.2.14.4. Recent Developments
- 13.2.14.5. Financials (Based on Availability)
- 13.2.15 Hitachi Vantara LLC
- 13.2.15.1. Overview
- 13.2.15.2. Products
- 13.2.15.3. SWOT Analysis
- 13.2.15.4. Recent Developments
- 13.2.15.5. Financials (Based on Availability)
- 13.2.1 Infinidat Ltd
List of Figures
- Figure 1: Europe Data Center Storage Market Revenue Breakdown (Million, %) by Product 2024 & 2032
- Figure 2: Europe Data Center Storage Market Share (%) by Company 2024
List of Tables
- Table 1: Europe Data Center Storage Market Revenue Million Forecast, by Region 2019 & 2032
- Table 2: Europe Data Center Storage Market Revenue Million Forecast, by Storage Technology 2019 & 2032
- Table 3: Europe Data Center Storage Market Revenue Million Forecast, by Storage Type 2019 & 2032
- Table 4: Europe Data Center Storage Market Revenue Million Forecast, by End User 2019 & 2032
- Table 5: Europe Data Center Storage Market Revenue Million Forecast, by Region 2019 & 2032
- Table 6: Europe Data Center Storage Market Revenue Million Forecast, by Country 2019 & 2032
- Table 7: Germany Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 8: France Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 9: Italy Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 10: United Kingdom Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 11: Netherlands Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 12: Sweden Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 13: Rest of Europe Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 14: Europe Data Center Storage Market Revenue Million Forecast, by Storage Technology 2019 & 2032
- Table 15: Europe Data Center Storage Market Revenue Million Forecast, by Storage Type 2019 & 2032
- Table 16: Europe Data Center Storage Market Revenue Million Forecast, by End User 2019 & 2032
- Table 17: Europe Data Center Storage Market Revenue Million Forecast, by Country 2019 & 2032
- Table 18: United Kingdom Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 19: Germany Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 20: France Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 21: Italy Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 22: Spain Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 23: Netherlands Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 24: Belgium Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 25: Sweden Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 26: Norway Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 27: Poland Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 28: Denmark Europe Data Center Storage Market Revenue (Million) Forecast, by Application 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the Europe Data Center Storage Market?
The projected CAGR is approximately 6.60%.
2. Which companies are prominent players in the Europe Data Center Storage Market?
Key companies in the market include Infinidat Ltd, Lenovo Group Limited, Nutanix Inc, Hewlett Packard Enterprise, Zadara Inc, Fujitsu Limited, Dell Inc, KIOXIA Europe GmbH, NetApp Inc, Kingston Technology Company Inc, Huawei Technologies Co Ltd, Oracle Corporation, Commvault Systems Inc , Pure Storage Inc, Hitachi Vantara LLC.
3. What are the main segments of the Europe Data Center Storage Market?
The market segments include Storage Technology, Storage Type, End User.
4. Can you provide details about the market size?
The market size is estimated to be USD 19.80 Million as of 2022.
5. What are some drivers contributing to market growth?
Growing Digitalization and Emergence of Data-centric Applications; Rising Cloud Applications Among End Users.
6. What are the notable trends driving market growth?
IT and Telecom to Hold Significant Share.
7. Are there any restraints impacting market growth?
Compatibility and Optimum Storage Performance Issues.
8. Can you provide examples of recent developments in the market?
June 2023: At the Huawei Intelligent Finance Summit 2023 (HiFS 2023), Huawei Technologies Co. Ltd introduced its first data center data infrastructure architecture, F2F2X (Flash-to-Flash-to-Anything). This architecture is designed to establish a dependable data foundation for financial institutions, specifically addressing challenges associated with new data types, evolving applications, and the need for enhanced data resilience.
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 4750, USD 4950, and USD 6800 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Million.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "Europe Data Center Storage Market," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the Europe Data Center Storage Market report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the Europe Data Center Storage Market?
To stay informed about further developments, trends, and reports in the Europe Data Center Storage Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.
Methodology
Step 1 - Identification of Relevant Samples Size from Population Database



Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations

Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence